East End Cellars

SPECIALITY

East End Cellars is one of Australia's leading Premium Wine Retailers, Wholesalers and Importers. We specialise in Australian wines from small producers particularly hard to find Australian Shiraz. Welcome to Australia's leading independent fine wine merchant, wholesaler and online retailer. We are a member of "The Alliance of Premium Fine Wine Merchants" and specialise in premium wines from small wine producers, both Australian and International.

East End Cellars was opened in January 1998 by Michael Andrewartha, an incurable wine fanatic with over twenty years’ experience in fine wine retail. Michael has worked closely with many of South Australia's finest small wine producers throughout his career. He has experienced first-hand the many changes that have taken place in the wine industry over these years. He was supporting and promoting the traditional red wines from South Australia's Barossa and McLaren Vale back in the 1980's when "cool climate" was all the rage and the international market for Australian wines did not exist. Michael's unique experience and relationships built over the years have enabled him to create a wine shop with a product range second to none and with a vibe like no other.

The decision to stock a wine is based purely on the wines quality and the value it will represent to our customers. When one of our staff recommends a wine, it is entirely because that wine possesses the quality we seek, not because we are locked into an inflexible quantity deal with a large producer. Our independence is our greatest asset.

I hope you enjoy our site. Please feel free to offer any feedback on any aspects of the site or newsletter. We promise to continually strive to improve our online service, so any feedback is valuable. If there are any wines, you are interested in do not hesitate to contact us. Our contact and staff details are listed on a separate page. We promise you will be answered by a real person who shares a real passion for fine wines as you do.